Displaying your products online can be a challenge, to say the least. Currently, eCommerce entrepreneurs are struggling with how to display everything across their websites and increase eCommerce sales.
Shopify has everything needed to build an eCommerce business with a beautiful website, mobile apps, and marketing tools. Despite the fact that Shopify is a great platform, over 95% of store owners are still unable to make any sales.
Getting your first sale on Shopify is easier than you think. As long as you have a clear direction on what you want to sell, and you know how to offer it at the right price, there are many ways to get traffic to your store.
This guide will walk you through the 4 key steps needed to attract traffic and get sales flowing through your Shopify store – even if you’re a beginner or have never personally sold on eCommerce platforms before. By following this methodical approach, you can make even more sales as you progress with your online business and you will also learn how Product Feed Generator can help you boost your sales and get cash flowing in.
Let’s get started.
- Optimize Store such that it brings more sales
- Put Free Traffic Sources to use
- Get Sales with Paid Traffic
- Use a Product Feeds Generator for Maximum Sales
Optimize Store Such That It Brings More Sales
Running a successful online business requires constant optimization. To give you more ideas to increase the amount of money you can make, we’d like to share a list of proven techniques.
Easy FAQs
In most cases, the best place to answer your visitor’s questions is right on the product detail page. The overview section should only include important information about the product – if you provide too much detail, it may slow down a potential purchase.
Each product page can have multiple queries that help visitors get familiar with your brand and product and become potential customers. For example, you can have a FAQ section that contains key questions about your products and how they can be used. Also, it’s a good idea to provide support files that include installation guides or videos for parts that may be difficult to understand without visual
Ask for reviews from Existing Customers
A good testimonial is a compelling proof that your customers are satisfied with their purchase.
Try to get repeat business from those who have left great feedback by creating a page or section for genuine customer interaction. It’s like bringing customers into the store yourself! As soon as they see this page, they will take notice and may contact you directly if they want more information about a particular product or have general questions about your product.
Optimize your store for Mobile
A mobile-friendly Shopify site is your best opportunity to capture customers and make sales. If you don’t have a mobile version already, you’re leaving a lot of money on the table. It’s simple to implement. Plus, it only takes minutes to see the results.
All it takes is one click to install a mobile-friendly version of your existing store on Shopify. You can be up and running in minutes, with no development skills required! Shopify offers thousands of free themes to choose from, so don’t miss out on Mobile Customers.
Put Free Traffic Sources to use
Tapping into free sources of traffic is a great way to get started with your new Shopify store. For example, you can invite people from your Facebook and Instagram accounts to visit the store. You can also reach out to people who have similar interests using free methods like SEO (Search Engine Optimization) and content marketing.
After collecting some data, you can then use paid traffic methods such as Facebook advertising to reach a specific target audience.
Use Reddit
Join communities on Reddit to grow your business. The website is a great platform for sharing information, engaging customers, and building relationships with people who are interested in what you do.
Use subreddits to build a fan base around your brand. By connecting with people interested in these topics, you can spark conversations related to your products and services. If appropriate, you can even offer some helpful advice! It’s all about building trust and a following first so that these conversations continue organically when it’s time to make a sale or ask for feedback from existing customers, that’s how you begin.
Create stores on Facebook, Instagram, etc.
Use Facebook and Instagram to market your Shopify store. Instagram’s visual nature lends itself particularly well to eCommerce marketing; posts featuring products usually perform much better than those that don’t. If you have an existing Facebook page, link it to your Shopify store using the Facebook API. Once linked, you can use Facebook ads to promote your products.
You can use Instagram to showcase product imagery, as well as visual elements like hashtags and other keywords for each post. Hashtags are an extremely effective way of promoting products because they allow you to easily group similar products together and potential customers will often follow multiple related accounts versus just one or two individual accounts. This is ideal if you sell clothing because it’s easier, however, to choose your platform.
Get Sales with Paid Traffic
Use Google Ads
Google Ads can be used for a lot of different things. They can be used for selling products, promoting your business online, getting traffic to your website, and many more. There are many different kinds of Google Ads, but the most common one is definitely the keyword phrase ad. A keyword phrase ad allows you to set a maximum budget per click and show ads based on keywords that people have searched for in the past.
Google Ads target a much narrower slice of your audience than Facebook Ads or Instagram Ads would be, making it easier to engage your potential customers and turn them into paying customers.”
Paid advertising on Facebook and Instagram
Using social media like Facebook and Instagram you can target people who visit specific landing pages, those who are interested in buying a particular product, or people who have indicated that they are interested in e-commerce.
On Facebook, you can target a variety of different people based on interests. For example, if you have a clothing store and would like more traffic from people in the area where you live, you could target people who are interested in “hiking” or “clothing.”
On Instagram, you can also target by interests as well as by specific products that someone has saved to his or her wishlist. This is done by using hashtags throughout your post and including links to your products.
Use a Product Feeds Generator for Maximum Sales
The Shopping Feed is used by millions of merchants to promote their products and services across the Google Display Network. It’s the go-to source for the products you use every day, from local businesses near your location to global brands that ship anywhere in the world. You can also use this feed to promote your own products and services on Google Search ad campaigns. We recommend Product Feed Generator for this task.
Product Feed Generator is an eCommerce product feed solution that helps Shopify merchants to create, manage and optimize product feeds for Google Ads, Facebook Shop, Instagram, Bing, and other 30+ shopping channels in many countries.
This Shopify Feeds App supports .csv , .xml, .txt, .rss feed types. Product Feed Generator generates the necessary structured data, optimized for your products, and returns it as plain text or rich HTML. It is also SEO-friendly and includes a built-in SEO analysis report with comprehensive details about the performance of your feed.
Basically, it can help your product reach shoppers and can help you generate sales without much of your input. It also removes the need to manually update the feeds on various shopping channels if there is a change in your inventory because it updates the feed automatically and the change is reflected quickly.
Conclusion
Boosting your Shopify store sales using the Product Feed Generator is one of the best and easiest ways you can do it. With this, you will be able to generate thousands of product feeds from any source, then use that product feed to boost your Shopify store sales.
The best thing about this app is that it does not require any coding knowledge to be used it just takes minutes for you to finish setting up the app.
I hope this article helped you in understanding how to Boost Your Shopify Store Sales & Grow Revenue.